The case of John Smith involved a scenario where John could sell names to a car company. I don't think he should sell the names of people who are likely or very likely to buy a car in the next twelve months. The amount of revenue he would generate would not be enough to save his company for long and it is not worth the breach of ethics it would take to give the names away.
What do you think should John sell the names to try and save his business?
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